Viva La Cola!

Founded in January 2009, PubliCola is a blog about Seattle written by journalists who are dedicated to non-partisan, original daily reporting that prioritizes a balanced approach to news. Started by longtime local editor and award-winning reporter Josh Feit, PubliCola is the first online-only news site in state history to get media credentials to cover the state capitol.

PubliCola was off and running. In June 2009, PubliCola hired another award-winning journalist, super-sourced Seattle city hall reporter Erica C. Barnett.

People were afraid that blogging would change journalism. Instead, we believe journalism can change blogging. Twenty-first century journalism may look and feel different, and yes Erica isn't afraid to get cranky, but we're committed to making sure online news still delivers independent, reliable, even-keeled coverage. And most of all, we're committed to making sure the coverage sparks honest civic debate.

Bringing you cola for the people, PubliCola is named after Publius Valerius PubliCola, the alias for the authors of the Federalist Papers—the original bloggers.

The first online-only news site in state history to get media credentials to cover the state capitol and Seattle city hall, PubliCola has been called a “must-read” by the Seattle Post Intelligencer and a hot “New Media Mover and Shaker” by Seattle Magazine—which also cited our own Erica C. Barnett as the city's No. 1 news nerd.

Cars Don’t Kill People, People Do

This personification of vehicles that maim or kill people (e.g., “car hits man on bicycle”) is so common, we think nothing of it, any more than we think twice about describing completely preventable crashes as “accidents.”

Sorry to appropriate pro-gun rhetoric (although I am from Texas), but the NRA’s  slogan is the first thing that comes to mind when I read the following leads and headlines today about the man who stole a car last night and ran over a little girl:

KOMO: “Girl, 9, struck by stolen car in hit-and-run crash. … After hitting the girl, the SUV continued speeding down the sidewalk and eventually cut across Denny Park to get away.”

The Seattle Times: “Nine-year-old hit by stolen car in Seattle … Seattle Police are seeking information about a hit-and-run driver whose stolen car jumped a curb and hit a 9-year-old girl.”

The PI.com: “A 9-year-old girl was hit by a stolen SUV early Monday evening, and was rushed to a hospital in serious condition.”

This personification of vehicles that maim or kill people (e.g., “car hits man on bicycle”) is so common, we think nothing of it, any more than we think twice about describing completely preventable crashes as “accidents.”

No matter how many studies show that things like talking on cell phones while driving, or reading a map, or arguing with the kids in the back seat, do contribute to crashes, words like “accident,” and headlines that take away drivers’ agency by making inanimate objects into active assailants, send a strong signal otherwise.

Imagine seeing the headline “Knife stabs man on street corner,” or “bicycle runs into pedestrian.” Imagine how the headlines would be different if the man who broke the girl’s legs with his SUV had done so with his bare hands.

At least my former colleague Jonah Spangenthal-Lee got today’s story right: “Driver hits 9-year-old, flees in stolen car.”


  • Anonymous

    I agree with you about personification of vehicles, but not at all about using the word “accident.” According to dictionary.com, accident means “an undesirable or unfortunate happening that occurs unintentionally and usually results in harm, injury, damage, or loss; casualty; mishap.” If the driver meant to hit someone, that’s vehicular assault. If the driver hits someone because they weren’t paying attention, that’s an accident, even though they are at fault.

  • jazzerciser

    Hi all,

    Computer keyboard writes to Publicola, makes note of the fact that it agrees very much with this blog. 

    Thanks,

    Jazzerciser

    PS. I notice KUOW is still using the misleading term “accident” in their reporting.

  • jimu

    This doesn’t seem like the hardest thing to grasp to me. The rule of thumb is whatever is the easiest thing to identify. For example:

    “Girl, 9, struck by bullet…”

    “Girl, 9, attacked by knife…”

    How do these headlines help people identify the attacker? or

    “Girl, 9, struck by blonde male driving vehicle…”

    What is easier to identify? The driver or the vehicle?

    It’s perfectly logical to describe the vehicle when there is one involved, and it’s perfectly logical to describe the person when it’s a knife or gun incident. The newspaper articles describe the most easily identifiable thing.

    Maybe your post should ask “Why is it human nature to see the vehicle instead of the person behind the wheel.?”

  • Jakers

    Couldn’t agree more. I would like for Eric to use the word ‘accident’ in a sentence, any sentence, and surely the same holes could be poked it in.

  • Jakers

    How would you ever use the word “accident” then? It would never be able to be used since someone/thing is always at fault when participating in any activity that has any risk…and all activity has risk.