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City’s Choice of Waterfront Designer is Inspired, Inspiring

Editor’s note: Cary Moon is the founder of the People’s Waterfront Coalition, a longtime advocate for a non-highway solution to replacing the Alaskan Way Viaduct.

This morning, the city announced that it will hire james corner field operations to lead the planning and design efforts for more than 20 acres of land that will be opened up on the downtown waterfront once the Alaskan Way Viaduct comes down. This is fantastic news; here’s why.

All four of the final teams chosen by the city were great, as 1,300 people witnessed last Wednesday night at Benaroya Hall. All are strong designers with excellent parks to their credit; all clearly grasp the issues; and all offered an impressive understanding of this place and the role the waterfront plays in Seattle’s future as a city.

Of the four finalists, though, the field operations team had the clearest and most compelling vision for how to organize the materials, forces, and elements to create urban fabric. James Corner convincingly described Seattle’s persona as a city, showing aerial photos of the muscular, industrial landscapes of waterfront Seattle, which he compared to his working-class hometown of Manchester. Corner is fascinated with the punk-rock creativity of Seattle’s culture, and the way we’re immersed in our weather. He laid out a coherent framework for how Seattle’s new waterfront will be physically organized, naming elements such as the Green Corridor, Little Bays, Front Porch, and Connections.

I think JFCO won at the moment when Corner framed the four big challenges as he sees them, and showed by example how his firm has approached similar conditions in its projects in other cities, which include High Line Park in Manhattan and Freshkills Park on Staten Island.

  • Creating a new Public Realm is about focusing on what people might want to do there, and then figuring out settings and props that can accomplish that goal. When it’s built and people come, they will use the tools available to create the larger choreography that is public life.
  • Green Urbanism is about mapping the natural processes of a place– both to enhance the health of these processes and to reveal them as singular traits of a place. Ecologies are the genius of a place, and amplifying them will keep Seattle’s waterfront from looking like it could just as well be in Baltimore or San Diego.
  • Early Wins is about sequencing the delivery of the project piecemeal to build momentum over time, as individual parts come online. An evolving place, launched now, is the product the team is after.
  • Public Engagement is about the team’s real commitment to listening to the wisdom of Seattleites who clearly know what they want to do on the future waterfront.

field operations won because of their mastery of planning, design, ecology, economic development, public art, strategy, event programming, and public engagement. Making public space is not like building a building, where the client has full control and all the means to make it happen. When you’re creating more than 20 acres of new urban fabric, it’s a shared effort. It will require many players, including city departments, neighboring property owners, supportive civic organizations, the public, local philanthropists, and politicians.

“They will be the soul of this project, and the glue holding all the elements together—the street, the water’s edge, the public spaces, the infrastructure,” Seattle Department of Public Transportation waterfront project manager Steve Pearce said. “We needed a team with an extraordinary range of talents. [field operations has] a strong commitment to creating public life. They understand what democratic public space is, and the role it plays in a city.”

What is most exciting for me, though, is knowing that someone so smart and experienced will decipher what Seattleites say we want and deftly, persuasively, show us a how to get to a solution richer and more thoughtful than we could have imagined. Sometimes in presentations like these, you get the feeling that the designer is too eager to give the client what want. Answers to impromptu questions can feel more shallow than the rehearsed presentation. But JCFO’s ideas cut through that sort of rhetoric. The team artfully explained how important it will be for the street to function usefully as a street while also feeling integrated into the waterfront itself.

On the phone this morning, Corner said, “We are truly thrilled to have won this opportunity. All four finalists were very strong, all presentations were great. The commitment made by each team proves the significance of this project. We can’t wait to get started.”

The city ran a tight selection process, starting with an request for qualifications that lured as much as 30 of the world’s top planning and design talent. The teams had to show strong civic chops in master planning, creating urban fabric, and desiging great parks. The eight-person selection panel didn’t have an easy decision. But in the end, it was unanimous.

Funding for the design work will come from a variety of sources, including $290 million from the state department of transportation (WSDOT) for street replacement; a shared commitment from the city and state for utility relocation; and whatever sources the city council and Mayor Mike McGinn ultmitaely agree on for replacing the seawall. Other potential sources include a local improvement district (LID); grants from government programs for transportation and shore improvements; the Army Corps of Engineers; and local philanthropy.

Why is this worth all this effort, and money? Because the viaduct is coming down, and what we do in its place will largely shape how Seattle develops in the coming decades. If we don’t give this opportunity the attention it deserves, staying focused on the public interest, our worst tendencies for laissez-faire development will likely prevail. The result could come out feeling like downtown Bellevue or a new subdivision in Dallas. We can’t afford to back away from the courage such a large and lasting project demands.

James Corner has earned his rock star standing among designers and urbanists by creating projects that are intelligent, beautiful, and provocative. This is going to be fun.




  • alphabet soup

    Is it necessary to knock Bellevue at EVERY opportunity? Why would a comparison of downtown Bellevue even be relevant to the Seattle waterfront? If Moon was referring to Downtown Park in Bellevue (which I do not believe she was), it doesn’t make sense, since the park is quite lovely and expansive and gets a lot of use. But comparing an area of office buildings to a proposed park is stretching it. It just seems like an unnecessary dig for no reason in an otherwise good piece.

  • Anonymous

    It does seem a bit like a gratuitous knock on our Eastside neighbor. My grandma sums up Bellevue’s strengths and weaknesses: The streets are clean and you won’t be hassled by panhandlers, drunks, and thugs. But the streets are empty, too. There just aren’t many people walking around, period.

  • Anonymous

    Completely agree. I was really pushing for GGN but after reviewing the presentation I think we are in for a spectacular design. It’s perhaps also worth noting that a good chunk of the team is made up of some of the best landscape and environmental players in the Puget Sound region: Mithun, Berger Partnership, Harrera, and Jason Toft have all displayed a deep understanding of how to integrate the Puget Sound environment into our urban setting.From a personal perspective, I think an emphasis on ecology and opportunities for people to engage with and better understand the interaction between the urban and natural processes should be paramount. Myself, and I know many others, were “wowed!” by the Qianhai Water City design and I hope JCFO leverages the opportunity to take those concepts even further.Does anyone know, have there been any discussions about partnering with the Seattle Aquarium for a piece of the project? Seems like there is a real opportunity to weave the aquarium into the public realm.

  • Awolfenden

    Yeah for the locals! Berger, Hererra and Mithun are go-to firms that know how to do quality work, provide excellent technical expertise, and perform on projects under/with intense public scrutiny. The phrase I heard to describe jcfo is game changer. The expectation is that they will reveal to us an expression of ourselves that is both new and familiar. The image of nirvana shown at the public presentations may have seemed naive, but wasn’t that what they were? – viscerally exciting, new, game changers that were somehow as intimate as your favorite flannel shirt. The bet is that jfco can deliver this through a public works project. No small task, and in my mind, a firm up to that challenge.

  • Phil E. Stein

    I find all the adjectives overblown. look at the steps in the photo. not one person is hanging out on those steps, they are too sharp and angular. But I guess they make a statement based on the collective visceral wisdom of whatever city that is and its gestalt, blah blah blah.
    I don’t go to urban spaces to find an expression of myselve that is both new and familiar; I go to them to hang out and enjoy myself. I find that whther I am in paris, san francisco, nyc, new orleans, it’s all pretty much the same elements that make a nice park. I don’t ever find a flannel shirt or an intimate flannel shirt in the layout of the promenade by the water, so I guess I just have these abysmally low expectations. You know, that if it’s anywhere near half as good as a central park or a brooklyn promenade or the waikiki beachfront features, you know? I’d be good with that. The revealing of expressions of myself, you know, I can do that already, I don’t look to doing that with 600,000 other seattleites thru a series of public meeting to put ideas up on a board, etc. etc. etc. It’s just a waterfront park is what I am saying; we know what makes them work; why not do that?

  • http://sustainableseattle.blogspot.com/ eldan

    I read it more as a comparison to “somewhere else” – if we end up with somewhere that could be anywhere but Seattle, this project will have fallen short of what it could be.

  • http://sustainableseattle.blogspot.com/ eldan

    I’m deeply worried about the city’s stance against any kind of private component to this development. jfco can design the most beautiful park in the world, but if we don’t get enough uses into that space it will be wasted.

  • Selma

    That’s exactly right. It’d be awesome if there were things that kept people going to the waterfront late at night beyond Ivar’s. People like to go do stuff, and it seems like our leadership is unnecessarily handicapping the project before it gets started.

    Also, I wish I could have had the opportunity to buy a waterfront condo. Thanks Sally Bagshaw for small-timing Seattle once again.

  • Thenudibranch

    Sea level rise is what will make this interesting.

  • http://spifflines.blogspot.com/ John Bailo

    Be sure and have a lot open plazas so that tourists can enjoy the year round sunny weather and clear skies.

  • http://spifflines.blogspot.com/ John Bailo

    If by “waste” you mean that a year after construction it will be polka dotted with white seagull waste, have brown paper bags with empty cisco bottles in them, and completely empty of any humans whatsoever, well, then, ok, go ahead and be negative.

  • Anonymous

    Above all they need to make sure there are things to do. Things for locals to do. People living there would also be quite nice. And my there I don’t mean on a building that empties on to First with a nice view of the park out of the back windows.

    Compare Cal Anderson to the Sculpture Park. One is a nice place to go and have lunch, get some work done, etc. The other is a place you visit once a year to look at the art.

    We need restaurants, and condos, and retail, and street food, and places for outdoor performances and concerts, and even some office space.

    What we don’t need is a mile long park with nice things to look at and boring placards explaining how such and such was integrated with the shore and our city’s history.

  • LCL

    You let Cary Moon write an editorial? The same Cary Moon who told repeated lies about the viaduct, and who’s leading obstructionism helped make the tunnel possible?
    We had something that fuctioned beautifullyand was proven to work-the viaduct. It is now worn out. We should have built an improved one.

    Thanks to Cary Moon and others’ selfishness, we are stuck with the tunnel instead. Considering the damage she has done to our city, Cary Moon should be in jail. Or at least exiled to some other place before she helped ruin Seattle’s functionality.

  • jsisbest

    thanks for a wonderful article! i was at the presentations, and jcfo and team were amazing. this is going to be a great project for seattle. and for once, the team awarded the project were both the most deserving and the most inspiring.

  • Anonymous

    “Compare Cal Anderson to the Sculpture Park. One is a nice place to go and have lunch, get some work done, etc. The other is a place you visit once a year to look at the art.”

    That is completely untrue, the OSP functions exactly like Cal Anderson for many Uptown and Belltown residents. You see plenty of people just sitting and reading, talking, drawing, writing, etc. on almost any given day.

  • Anonymous

    That hasn’t been my experience. When there isn’t something like Hempfest going on I haven’t seen that many people actually using the park. There are people taking pictures of the art or walking through, but compared to the almost mob like scene at Cal Anderson on a nice sunny day, its damn near vacant.

  • http://www.joeszilagyi.com/ Joe Szilagyi

    “Is it necessary to knock Bellevue at EVERY opportunity?”

    If they weren’t so Bellevue we wouldn’t have to.

  • Johns

    People who live in Seattle like Cal Anderson. People who visit Seattle like the Sculpture Park. At least that’s been my experience. I like the beach at the Sculpture Park, and find most of the rest of it a lot of wasted opportunity.

  • http://sustainableseattle.blogspot.com/ eldan

    In Bagshaw’s defence, I think she’s afraid of the rather vocal “condos are eeeeevil” element in our public discourse. Not that she isn’t wrong, but I think she’s responding to a real public perception that we need to work to change.

  • BrianK

    You let LCL write a comment? The same LCL who casually denigrates people who not only ACT on their convictions, but put their careers on hold for years (while raising a family) to devote their lives to improving their communities? THAT’s selfish?

    Yes, please, by all means we need to lock people like Cary up or “at least” drive her out of town so oh-so-dedicated citizen-geniuses like you can abuse the English language, basic facts, and (while we’re at it) Publicola readers just to whine that you didn’t get your way. If you’re going to rip into somebody who’s put themselves out there, how about getting off your duff and understanding their positions first?

    Hmmm…too hard…takes effort…

  • Nail56

    Another disaster for the “muscular waterfront” We get a cutsy park while traffic and industry get the shaft. No wonder Bellevue is growing and Seattle is shrinking. Seattle is just to consumed with its own preciousness. Are we just so cute!!