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Microsoft Takes Out Full-Page Ad Opposing McGinn/Chopp 520 Plan

Microsoft took out a full-page color ad in the Seattle Times today opposing any further “delay” on replacing the SR-520 bridge—a response to proposals by a coalition of Seattle state legislators, several Seattle City Council members, neighborhood representatives, and Mayor Mike McGinn, to explore 520 options that could include light rail in the future.

The ad, which probably cost Microsoft between $25,000 and $40,000, says in part:

While there are still some final design issues that need to be resolved with the City of Seattle, we should not let last-minute objections undermine the hard-won agreements already in place for the rest of the project. Doing so would cause yet more delay, increase the cost to taxpayers, and put this vital transportation and economic corridor at risk. The current bridge is 47 years old, and state engineers warn that it could sink in a major storm or earthquake.

Microsoft employees, obviously, rely heavily on the 520 bridge to commute to the software company’s campus in Redmond. The state Senate has signed off on the so-called “A+” option, which would include six lanes total, with two lanes for high-occupancy vehicles and buses. McGinn’s proposal, which is also supported by House Speaker Frank Chopp, is to come up with a new 520 plan that would incorporate high-capacity transit (light rail or bus-rapid transit) as well as two HOV and two general-purpose lanes.

Microsoft’s loud support for the less transit-heavy 520 plan would appear to conflict with Bill Gates’ stated commitment to make reducing climate emissions his top philanthropic priority. Cars and trucks are responsible for more than half the carbon emissions in the Puget Sound region.

Today at 1:30, McGinn will provide an update on his 520 proposal.




  • Stacy

    What do Bill Gates, Gov. Gregoire, the City Council and most legislators in Olympia have in common? They all somehow believe that we can build massive freeways for cars while reducing our climate impacts. The level of cognitive disconnect here is astounding.

  • http://twitter.com/PITF_Seattle John S Niles

    There is no conflict between Microsoft’s support for the A+ 520 plan and founder Bill Gates’ commitment to reducing climate emissions if that scientifically literate philanthropist happens to think reducing vehicle greenhouse gas emissions is a better climate improvement path than designing and building train tracks on a floating bridge, and then getting people to take that train.

    Or Microsoft may know that Sound Transit has no interest in building train tracks on a second floating bridge when the agency hasn't met all the challenges of building an earlier phase of track on that other floating bridge, I-90.

  • morning fizzy

    MSFT build a workplace in Seattle. Obey!

    Same as it ever was.

  • BombasticMo

    Microsoft could just build their own bridge. They already offer their own mass-transit.

  • Cascadian

    Microsoft is dead wrong on this, but I would suggest that personalizing this to Bill Gates' hypocrisy doesn't make much sense. He's not involved in day-to-day operations and probably had zero to do with this ad.

  • morning fizzy

    Close the bridge during storms and earthquakes*.

    *If you see a blue screen, an earthquake is happening somewhere.

  • Rich

    You guys are an idiot. If the drop the current bridge plan for the new plan from the new mayor, it means that they would have to reboot the process and spend another decade going through environmental studies, funding options, public comment, etc.

    Why the hell do you think the local neighborhood association is supporting a proposal that would actually WIDEN the impact in their neighborhood?

    Are you so dense that you don't even realize when you are being played by the wealth Seattlelites from Montlake and Medina?

  • morning fizzy

    Montlake is not a wealthy neighborhood – middle class.

    Medina isn't in Seattle.

    Who's the idiot?

  • morning fizzy

    He owns 660,000,000 shares. This is not a day-to-day issue.

  • Gen_Y

    So to me it looks like both sides want a six-lane bridge, it's just that McGinn & Co. want there to be one general pupose lane, one HOV lane, and one transit lane going each way, and the current plan calls for two general purpose lanes and one lane that is shared by HOV and transit going each way. So same bridge, just a different idea of who gets to use the lanes. Am I wrong?

    If this is the case, then why can't McGinn's option be revisited later? Why can't we build the current plan and then change it when the light rail gets installed? Maybe I'm missing something, but that seems reasonable to me.

  • Rich

    Middle class???

    Montlake average house sales price for the last year was $774k, the neighboring Madison Park average sales price was $1.1 million. The average price for Seattle as whole is $374k. And your telling me 2X and 3X average is middle class?

    You cannot get 520 built without the cooperation from Medina. Where are you going to go? And BTW, from outsiders point of view, everything within the greater Seattle area is considered Seattle.

    The level of ignorance on this site is breathtaking…

  • digiguy

    My my, Microsoft can afford to pay for big ads when it suits them but they can't afford to pay all their state taxes, my my.
    Google this …. msft-washington-corruption
    These people should be irrelevant in all calculations until they pay up.

  • Mac

    “Sound Transit has no interest in building train tracks on a second floating bridge when the agency hasn't met all the challenges of building an earlier phase of track on that other floating bridge, I-90.”

    Hasn't met all the challenges? You mean, like preparing the road bed, replacing the HOV lanes and actually building the tracks?

    If that's what you meant, you are correct, John Niles. They haven't done those things.

  • Nick

    I like how the MS ad pointed out that it would “…increase the cost to taxpayers,…”. Don't they shirk millions upon millions of dollars in taxes?

  • Rob

    You seem to forget the millions upon millions of dollars in state income paid by Microsoft employees.

  • joshuadf

    Actually, the ad is very carefully written and does not name the A+ option, simple saying that “the state could be ready” and to not “undermine the hard-won agreements already in place for the rest of the project.” You can read the ad at http://520bridge.posterous.com/

    Odd that they don't call for immediate better HOV access to the current bridge.

  • Seattleite

    What are you talking about? WA doesn't have state income tax.

  • Anonymous

    Maybe they meant that Microsoft employee's income ends up going into state revenue via sales tax.

  • joshuadf

    Hilarious question from Todd Bishop! “Considering the impact its employees have on traffic, would Microsoft consider using its cash reserves to help fund the project?”

    http://www.techflash.com/seattle/2010/02/video_…

  • Lisa

    I just love how Microsoft is playing this as a concern for taxpayers. Microsoft has gotten tax breaks for years, and they also will go out of their way to hire foreign talent well before hiring American workers.

    They seem to be an arrogant bunch!

  • http://michaelmaddux.blogspot.com/ Michael M.

    It's not that simple. A lot of the fight on this side has to do with the design of the interchange with surface streets and I-5, and connection with the UW light rail station.

    My understanding, as for the bridge itself, is that McGinn and Co. want light rail across the bridge, although some would be happy with transit only lanes (one in each direction), with the option of light rail in the future (McGinn wants the rail built with the bridge). The other two lanes would be general purpose. So it's a question of a lane for rail only, a lane for Transit only, with the potential for rail in the future, or a lane for transit and HOV's.

  • SteveL

    Microsoft already has several offices in Seattle. In the Pioneer Square area there are three offices, in downtown there is an office in the Smith Tower, and in South Lake Union there's the Westlake/Terry office. and there are more offices than that. Sure it's only a small percentage of the office space Microsoft has on the Eastside, but you can't say Microsoft doesn't have offices in Seattle.

  • West Seattle Waiter

    McGinn getting into a pissing match with Microsoft is incredibly stupid both for his own short career and for the City and Region. This is the kind of nonsense that hurts companies making decisions. You know most of the executive class in Redmond could easily relocate to any place in the USA and McGinn's lack of class and smarts.

    Just watch, dozens of mayor's and governors are contacting them today! Come here to Bos/Chi/LA/DC/ our mayor wont attack you in the media and here how much tax payer dollars do you want….Remember after Gates and Allen and Balmer… there is no loyalty to Seattle at all. Can you say Boeing.
    In a really bad start…. this is actually the biggest mistake. And so so needless to.

  • oyeboy

    We really need to be more forward-thinking and include light rail NOW. If it does not get done now we will never do it and it *needs* to get done. You can bet if we include it that it will be heavily used.

  • http://www.kingcashgold.ca cash gold

    They all somehow believe that we can build massive freeways for cars while reducing our climate impacts. The level of cognitive disconnect here is astounding.