Viva La Cola!

Founded in January 2009, PubliCola is a blog about Seattle written by journalists who are dedicated to non-partisan, original daily reporting that prioritizes a balanced approach to news. Started by longtime local editor and award-winning reporter Josh Feit, PubliCola is the first online-only news site in state history to get media credentials to cover the state capitol.

PubliCola was off and running. In June 2009, PubliCola hired another award-winning journalist, super-sourced Seattle city hall reporter Erica C. Barnett.

People were afraid that blogging would change journalism. Instead, we believe journalism can change blogging. Twenty-first century journalism may look and feel different, and yes Erica isn't afraid to get cranky, but we're committed to making sure online news still delivers independent, reliable, even-keeled coverage. And most of all, we're committed to making sure the coverage sparks honest civic debate.

Bringing you cola for the people, PubliCola is named after Publius Valerius PubliCola, the alias for the authors of the Federalist Papers—the original bloggers.

The first online-only news site in state history to get media credentials to cover the state capitol and Seattle city hall, PubliCola has been called a “must-read” by the Seattle Post Intelligencer and a hot “New Media Mover and Shaker” by Seattle Magazine—which also cited our own Erica C. Barnett as the city's No. 1 news nerd.

On the Need to Eliminate Red Tape

When I look at the building shown above I get the urge to peel off all those red patches. They look like some kind of protective coating that’s meant to be removed when the job is finished. But no, even though they weren’t shown in the original renderings, apparently those glaring red accents are there to stay. And alas, that only adds to the muddled appearance of the building.

Designed by Studio Meng Strazzara and developed by Hunters Capitol, the nearly completed “Broadway Building” includes 94 market-rate apartments, 75 beds for Seattle Central Community College students, and commercial space on the first and second floors. It’s in a totally primo location, on Broadway just north of Pine Street on Capitol Hill, and backing up to the play field at Cal Anderson Park.

Long buildings—this one is close to 250 feet—are a design challenge. A single design theme can end up feeling monotonous over such a long span, but splitting the building into visually distinct pieces is also difficult to finesse (for example, check out The Braeburn at 14th and Pine).

The Broadway Building goes with the former strategy, and the result is a street presence that I find to be rather imposing (photo below). It’s a hulky-clunky-jumbly thing, and the drab colors don’t help (the reason for the red tape, perhaps?). The two-story middle section with the heavy pilasters is vaguely reminiscent of a suburban office park. And what’s with the medieval turret-like thing on the corner, floating above the ground? The central upper floors are the most well-done parts of the the facade.

But so be it. Functionally, the Broadway Building is the kind of infill that makes perfect sense for the neighborhood. Not every new building has to be an inspiring work of architecture—these mixed-use projects are like urban workhorses and it’s okay for some of them to fade into the background.

In particular, this project is good mojo for Cal Anderson Park, providing both activation and enclosure. The park is at a scale that would be well complemented by a wall of buildings wrapping its perimeter, and six stories high is about right. In this respect, the underdeveloped new townhouses near the northeast corner of the park are a missed opportunity. Meanwhile over on the northwest edge of the park, the lack of buildings (due to light rail construction) is a good demonstration of how enclosure—or lack thereof—affects how a park space feels to be in.


  • Anc

    Where's the 'photo below' from the first sentence, fourth paragraph?

  • joshuadf

    All colleges are required to have at least one medieval turret-like thing. This brings SCCC into compliance.

    Interesting that you think 6 stories is about right, Dan. A recent controversy in SLU is whether around Lake Union Park the zoning should allow only a “wall of buildings” like this, or a wall of podiums plus one pin tower per block (a la Vancouver's False Creek North). I don't have any strong feelings one way or another.

  • Non-Nimby

    Fortunately, the red splotches will either fade or get painted over, in due time; perhaps both. From the park side, it has the look and feel of a good background building. One you sense but never really choose to examine very closely, because there's nothing much to examine.

  • kate

    I walk by this to work everyday. In my mind its the Prada building. Didn't they realize this? Beige and Red an Urban Safari.

  • Keo

    I love the red stripes. Seattle needs bold colors in it's architecture. If the sky is going to be gray 2/3rds of the year we need to get our dose of color from somewhere! They get it in Greenland! http://www.grandtravelguide.com/assets/images/d…

    Ok, maybe that's a bit extreme, but color is good.

  • Keo

    Oh noes! Misplaced apostrophe :-(
    I hate being a grammar nazi.

  • http://www.publicola.net/category/column/hugeasscity/ Dan Bertolet

    WordPress glitch, sorry, fixed now.

  • http://yrihf.com/ jabailo

    Kids,

    Welcome to P.S. 94.

  • nwbedbuilder

    What is the elevation of the light rail station going to be? One story above Broadway?

  • Non-Nimby

    Light rail station platform will be two stories below Broadway (Nagle Place, actually)

  • CJ

    The contrast in your top photo seems kind of funky. I think it looks much better in person.

    I have a couple corrections for you. The building is actually five floors and not six. However it does have two subterranean floors, one of which is exposed on the Nagle Pl side. Also, while the red doesn't appear in two of the six renderings you linked to, it seems to be in the rest. I'm also fairly confident that the red was present in the version of the renderings presented to the public during the design review process a few years ago.